Monday, November 28, 2011

Some Recommended Reads

There are some great resources out there regarding association management and the future of associations.  We've been sifting through them so that you don't have to...and we've got some great recommendations!

1)  Race for Relevance: 5 Radical Changes for Associations 
The world of associations is changing and the old ways of doing things has become obsolete.  Member expectations are higher, technology is speeding things up and competition for member interest has increased.  If you are starting to see the ramifications of these changes or are looking to stay ahead of the pack...consider giving Race for Relevance a read. 


"The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed. Membership is not dead as author Sarah Sladek so eloquently argues in The End of Membership As We Know It. But you do need to change your thinking and your models to adapt to the way participation is changing as a result of the generational shifts in the workforce, social changes, and the technology-eased access to content and community"
 

No comments:

Post a Comment